CLEANR has launched a new offering that will enable U.S. universities to reduce their microplastic emissions significantly. Under the program, CLEANR will deploy its breakthrough microplastics filter to on-campus washing machines to prevent microplastics from going down the drain and entering the environment.
CLEANR first debuted its filters at Case Western Reserve University (CWRU) as part of its sustainability efforts.
By focusing on washing machines, universities can help stop up to a third of microplastics from entering our waterways.
“By focusing on washing machines, U.S. universities can join in stopping up to a third of microplastics from entering our waterways,” said Max Pennington, Co-Founder & CEO of CLEANR. “Our filtering technology makes the job almost as simple and easy as removing lint from a dryer for university communities and makes a measurable impact on microplastic emissions.”
According to the International Union for Conservation of Nature, washing machine wastewater is the world’s largest source of microplastic pollution. CLEANR’s filter – based on its core VORTX technology – was recently certified by the prestigious Shaw Institute to remove over 90% of microplastics as small as 50 microns.
